I’ve deleted my Twitter account. After two years I finally had to acknowledge that I just don’t get it. What the hell is point of Twitter? Stephen Fry has apparently abandoned his millions of followers (again) after some people were nasty to him. Personally I would have been happy with any kind of reaction at all. It seems to me that, unless you are a celebrity, everyone is tweeting and nobody is listening.
My epiphany came on a long haul flight when the stewardess handed me one of those little sachets of milk that you pour into your coffee. Mid-atlantic boredom led me to examine the packaging. They are called DairyStix, a product of Freshways Dairystix Ltd.
Bored as I was, I looked out over the endless sea of cloud and tried to imagine just how empty my life would have to be before I followed the manufacturer of DairyStix on Twitter. But when I got home and checked, I found that DairyStix had more followers than me.
DairyStix meanwhile, may last a little longer. They haven’t tweeted anything in the last two years and are presumably focused on the task of efficiently pouring milk into little plastic sachets – something which is likely to be a far more profitable use of their time in the long run.